Everyone at the beginning of the month skims through all our "lifestyle" magazines to see what's going on, who was where..what events went down...etc...

But we've come to realize an existing trend that we've chosen to ignore...if you pay close attention it looks like all these magazines have their own agenda their pushing..let us explain..

When your the editor..owner..writers of the magazines your supposed to be behind the scenes not filling up the pages of the magazines trying to get recognition through your trade...yes we understand their part of the scene and will inevitably pop up every once and awhile...but when 90% of the events and pages are full of these people and their friends you begin to wonder...

Is this all Cairo has to offer?! Much the same can be said about this site we get that...certain people spoken about over and over..unfortunately or fortunately depends how you see it, but they're part of the crowd that is willing to put their lives out there so seems like they want that recognition?!

But when you want to be considered the Vogue of the Middle East, or Elle...whatever...you have to raise your standards, we don't see Ana Wintour flaunting herself on every page do we?!