August 1, 2010
First a shit list, now this?
Enigma recently released their "Fashion Police" segment, which features photos of well and ill-dressed Cairenes. Now we're all for featuring fashion and keeping up with Cairo's trends, but this takes on a new level. The segment features people's faces, asking if the person's outfit is a disaster or making fun of how much concealer they're wearing! (We admit the concealer was horrible but still).
Don't get us wrong, not all of it is negative. They compliment...their friends. The photos feature Enigma's relatives, former employees, and close friends with captions complimenting their elegance and fashion sense. Which to be fair, some look great and some really don't. Featuring people's faces and making fun (subtly or blatantly) is not only unprofessional, but just plain mean. Reminds us of Cairo Chic, but in a bad way!
Even American magazines blur people's faces in segments such as "hot or not". Is this what what Egyptian journalism has come to?
Come on guys, we thought you were better than that.
July 15, 2010



Several of Cairo's who's who were featured in the latest issue of What women want magazine...
All being recognized for their entrepreneurial know how and smarts...
Yasmine Shehata was the one being interviewed in this case rather than being the one who interviews and owns Enigma magazine, she must be applauded for running one of Egypt's most successful magazines the past 10 years!
Of course Mr. Ganzoury was recognized for his ability to organize and enterta
in Cairo's high society dazzling them event after event...
Mostly shy but very well known in the cinematic world Director/scriptwriter Mohamed Hefzy was interviewed, especially for running one of Egypt's biggest production companies with some of the most successful films under his belt.
We never previously payed any attention to What Women Want, but we have to say we're pretty impressed!